Ponsonbys | GTA 6 Brand Profile

Ponsonbys

The haute couture cult for Leonida’s power-hungry elites and old-money parasites.

Overview

Category Luxury Fashion & Jewelry
Status Confirmed
First Seen Official Gameplay Footage & Storefronts
Location Vice County luxury districts, beachfront penthouses, and private airports
Inspiration Saks Fifth Avenue

Popular Products

Ponsonbys serves Leonida’s wealthiest scumbags with designer suits, diamond-encrusted watches, and shoes that cost more than your apartment. Their 'Blood Money Collection' is a favorite among corrupt politicians and washed-up movie producers. Every purchase comes with a side of smugness and a lingering scent of class warfare.

Brand Interaction

Ponsonbys is the epicenter of old-money fashion snobbery. Citizens with bloated trust funds and fake titles parade through its marble halls, sipping overpriced sparkling water while scoffing at the poor. It's also a hotspot for discreet high-end fencing operations, shady modeling contracts, and art gallery money laundering. Want to disappear into the luxury elite? Ponsonbys has the threads to match your delusions.

Known Activity Log

Timestamp Activity
Trailer 1 – 00:30 Ponsonbys storefront shown as the backdrop to a high-speed escape through Vice County’s shopping district.
Trailer 1 – 03:40 Protagonist seen blending into a Ponsonbys VIP event while scoping out marks for a jewel heist.

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